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Advertising and public relations research

JUGENHEIMER (Donald W);BRADLEY (Samuel D);KELLEY (Lary D);HUDSON (Jerry C)

Advertising and public relations research - New York Routledge 2021 - viii,367 PB

ISBN: 978-1-138-99834-6

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.072 / JUGA

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