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040 | _cAIMIT LIBRARY | ||
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_a658 _bPARA |
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_aInstitute of Management Technology _9172590 |
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_aParadigm / _cBy Institute of Management Technology |
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_aNew Delhi : _bSage , _c2018. |
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_aParadigm _vVol.22 No.1-2/2018 _9172591 |
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440 | _vVol.19 No.1&2/2015, Vol.20 No.1&2/2016, Vol.21 No.1&2/2017 | ||
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_aCustomer relationship management and marketing effectiveness _9172592 |
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650 |
_aExploring the mediating effect of parent brand reputation on brand equity _9172593 |
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650 |
_aMeasures adopted for promoting inclusive and sustainable growth _9172594 |
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_2ddc _cBV _k658 PARA |
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_c231382 _d231382 |