000			02230nam a22002657a 4500
005			20221010113718.0
008			221008b ||||| |||| 00| 0 eng d
020			_a9789355964953
040			_cAL
041			_aEnglish
082			_223 _a658.0068 _bCHEB
100			_aFrancis Cherunilam _959265
245			_aBusiness Policy and Strategic Management
250			_aRev ed 6
260			_aMumbai _bHimalaya Publishing House _c2022
300			_a456 p. _bPB _c24x18 cm.
365			_a4463 _b₹558.00 _c₹ _d₹698.00 _e20% _f24-09-2022
521			_ahis book, very comprehensive and concise, explains the subject matter of Business Policy and Strategic Management in the Indian context. The style is very lucid so that even who do not have any academic background of Management can easily follow it. There is a profuse use of Indian through out the text. The book also contains a number of Case Studies of Indian companies which are illustrative by themselves and are also ideal for discussion in groups. Several chapters have been modified. Chapter 7 has been enlarged by adding the topics GAP Analysis, Organisational Capability Profile, Strategic Advantage Profile and Balanced Scorecard. Three cases of the previous edition have been deleted and four new ones added. Contents : 1. Strategic Management: An Introduction 2. Vision, Mission and Objectives 3. Social, Environmental and Economic Responsibilities of Business 4. Corporate Governance 5. Business Environment 6. Environmental Forecasting and Analysis 7. Role of Analyses of SWOT, GAP, OCP, SAP and BS in StrategyFormulation 8. Strategy Implementation 9. Strategy and Structure 10. Strategy Evaluation and Control 11. Portfolio Strategy 12. Competitive Analysis and Strategies 13. Corporate Level Generic Strategies 14. Business Growth 15. Mergers and Acquisitions 16. Turnaround Management and Corporate Restructuring 17. Globalisation 18. Functional Strategies 19. Knowledge Management 20. Management of Change Cases
650			_aBusiness Policy _959183
650			_aManagement _959184
650			_aCorporate Governance _959185
650			_aGlobalisation _959186
700			_aCHERUNILAM (Francis) _959187
942			_2ddc _cBK
999			_c224764 _d224764