000 00804nam a22002297a 4500
005 20221007102204.0
008 221007b ||||| |||| 00| 0 eng d
020 _a9789327247787
040 _cAL
041 _aeng
082 _223
_a659.1
_bPRAA
100 _aPrakash S
_959029
245 _aAdvertising Management
250 _a2nd ed.
260 _aNew Delhi
_bKalyani Publishers
_c2015
300 _axvii,607p.
_bPB
_c27.8X21.6cm.
365 _2General
_a4532
_b₹340.00
_c
_d₹425.00
_e20%
_f28-09-2022
520 _aAdvertising goals and objectives; Economic aspects of Advertising; Social aspects of Advertising; Advertising media and non media; Advertising appeals; Advertising Agencies.
650 _2Management
_aAdvertising
_959030
700 _aSontakki C N
_959031
942 _2ddc
_cBK
999 _c224742
_d224742