Marketing management / By Philip Kotler...[et.al.].

By: Kotler, PhilipContributor(s): Keller, Kevin Lane | Chernev, Alexander | Sheth,Jagdish N | Shainesh,GMaterial type: TextTextPublisher: New Delhi : Pearson , 2022Edition: 16th edDescription: xxxiii,596 p.; 26 cm. PBISBN: 978 93 560 6266 5Subject(s): Understanding the market | Developing a viable market strategy | Communicating valueDDC classification: 658.8
List(s) this item appears in: AIMIT LIB-New Arrival October -2022
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Available MBA14527
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Checked out 04/08/2024 MBA14528
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Reference Book MBA14491
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Available MBA14488
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Checked out 12/01/2023 MBA14489
Book Book St Aloysius Institute of Management & Information Technology
MBA 658.8 KOTP (Browse shelf) Available MBA14490
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