TY  - BOOK
AU  - David, Fred R.
AU  - David, Forest R.
AU  - Kansal, Purva.
TI  - Strategic management concepts: competitive advantage approach 
SN  - 9789353062835
U1  - 658.4012  16
PY  - 2022///
CY  - New Delhi
PB  - Pearson
KW  - Overview of strategic management
KW  - Strategy formulation
KW  - Strategy analysis and choice
ER  -