Business Policy and Strategic Management
- Rev ed 6
- Mumbai Himalaya Publishing House 2022
- 456 p. PB 24x18 cm.
his book, very comprehensive and concise, explains the subject matter of Business Policy and Strategic Management in the Indian context. The style is very lucid so that even who do not have any academic background of Management can easily follow it. There is a profuse use of Indian through out the text. The book also contains a number of Case Studies of Indian companies which are illustrative by themselves and are also ideal for discussion in groups. Several chapters have been modified. Chapter 7 has been enlarged by adding the topics GAP Analysis, Organisational Capability Profile, Strategic Advantage Profile and Balanced Scorecard. Three cases of the previous edition have been deleted and four new ones added.
Contents : 1. Strategic Management: An Introduction 2. Vision, Mission and Objectives 3. Social, Environmental and Economic Responsibilities of Business 4. Corporate Governance 5. Business Environment 6. Environmental Forecasting and Analysis 7. Role of Analyses of SWOT, GAP, OCP, SAP and BS in StrategyFormulation 8. Strategy Implementation 9. Strategy and Structure 10. Strategy Evaluation and Control 11. Portfolio Strategy 12. Competitive Analysis and Strategies 13. Corporate Level Generic Strategies 14. Business Growth 15. Mergers and Acquisitions 16. Turnaround Management and Corporate Restructuring 17. Globalisation 18. Functional Strategies 19. Knowledge Management 20. Management of Change
Cases
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Business Policy Management Corporate Governance Globalisation