RUSSELL (Thomas);VERRILL (Glenn) <br/><br/>
Otto Kleppners advertising procedure Ed 9 

 - 9 
 - London  Prentice Hall  1986 
 - xvii,665  HB 
 - Prentice Hall series in marketing .
<br/><br/><label>ISBN: </label>0-13-643255-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>659.1 RUSO