TY  - BOOK
AU  - Bansal, S P.
AU  - Verma, O P.
AU  - Sharma, Sanjeet.
TI  - Essemtials of marketing research
SN  - 9789327231168
U1  - 658.83  1
PY  - 2014///
CY  - New Delhi
PB  - Kalyani Publishers
KW  - Univariate and bivariate statistical analysis
KW  - Basic data analysis and hypothesis testing
ER  -