TY  - BOOK
AU  - CHUNAWALLA (S A) and SETHIA (K C).
TI  - Foundations of advertising theory and practice. Ed 3
SN  - 81 7040 729 X
U1  - 659.1 CHUF 
PY  - 1993///
CY  - Delhi.
PB  - Himalaya Publishing House
KW  - Advertising


ER  -