Zaidi, Neha. <br/><br/>
Building AI driven marketing capabilities :  understand customer needs and deliver value through AI / 
By Neha Zaidi...[et.al]. 
 - 1st ed. 
 - New York :  Apress ;  2024. 
 - vi,340p. ;  PB  23 cm. 
<br/><br/><label>ISBN: </label>9781484298091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet trends and customer sentiment analysis on different online platforms<br/>Developing a marketing strategy while maintaining focus on cutomer value
<br/><br/><label>Dewey Class. No.: </label>658.83   / ZAIN