Hutt, Michael D. <br/><br/>
B2B  Marketing :  a south asian pespective / 
By Michael D Hutt, Dheeraj Sharma and Thomas W Speh. 
 - 11th ed 
 - New Delhi ;  Cengage Learning ,  2023. 
 - xxix,522p. ;  PB  25 cm. 
<br/><br/><label>ISBN: </label>9788131520796 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Environment of business marketing<br/>Managing relationships in business marketing<br/>Assessing market opportunities
<br/><br/><label>Dewey Class. No.: </label>658.8  / HUTM