Roberts, Mary Lou. <br/><br/>
Internet marketing :  integrating online and offline strategies / 
By Mary Lou Roberts and Debra Zahay. 
 - 3rd ed. 
 - New Delhi :  Cengage Learning ,  2013 
 - xxii,484p. ;  PB  28 cm 
<br/><br/><label>ISBN: </label>9788131531785 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Foundations of internet marketing<br/>Essential internet marketing tools<br/>Evaluating performance and opportunities
<br/><br/><label>Dewey Class. No.: </label>658.84   / ROBM