TY  - BOOK
AU  - Mariwala (Harsh)
AU  - MARIWALA (Harsh)
AU  - CHARAN (Ram)
TI  - Harsh Realities:the making of Marico
SN  - 9780670094783
U1  - 658.4092 23
PY  - 2021///
CY  - Haryana
PB  - Penguin (Business) Random House India Pvt.Ltd
KW  - Harsh Realities: The Making Of Marico
N2  - Breaking away from the shackles of family-run Bombay Oils Industries Ltd, Harsh Mariwala founded Marico in 1987. Today, the homegrown Marico is a leading international FMCG giant which recorded an annual turnover of over Rs 8000 crore last year. Their products, like Parachute, Nihar Naturals, Saffola, Set Wet, Livon and Mediker, are market leaders in their categories. This is the story of grit, gumption and growth, and of the core values of trust, transparency and innovation which have brought the company to its current stature. Co-authored by leading management thinker and guru Ram Charan, Harsh Realities is a much-awaited business book by an innovative and clear-headed leader who built a highly professional, competitive business from the ground up

ER  -