Kotler, Philip; Armstrong, Gary; Agnihotri, Prafulla Y. <br/><br/>
Principles of marketing. 

 - 17 
 - New Delhi  Pearson  2018 
 - xxii,701 
<br/><br/><label>ISBN: </label>9789352865611 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KOTP