Burgelman, Robert A.

Strategic management of technology and innovation / By Robert A.Burgelman, Clayton M. Christensen and Steven C. Wheelwright - 4th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd , 2011. - xiv, 1208p. 24 cm.

9780070683419


Strategic Management
Integrating Technology and Strategy
Design and Implementation of Technology Strategy
Enactment of Technology Strategy

658.4012 / BURR