TY - BOOK AU - Nargundkar, Rajendra., ed. AU - Panda, Tapan K., ed. TI - Managing customer relationships in service industries SN - 8174464123 U1 - 001.0726588 1 PY - 2005/// CY - New Delhi PB - Excel Books KW - Strategic advantage of virtual reality technology for the emerging KW - Customer satisfaction in business -to- consumer E-commerce : an assessment in a developing economy KW - Relationship marketing practices at life insurance corporation of India Madurai division ER -