Czinkota, Michael R.

International marketing / By Michael R. Czinkota and Ilkka A. Ronkainen. - 1st ed. - New York : Harcourt College , 2002. - Xxxiii, 815p. ;i-25 ; 27.5 cm

9780030330964


The international political and legal environment
Export intermediaries licensing and franchising

658.848 / CZIM