Cook, Victor J; Larreche, Jean Claude; Strong, Edward C. <br/><br/>
Readings in marketing strategy. 

 - 2 
 - US A  The scientific press  1980 
 - ix,380 
<br/><br/><label>ISBN: </label>0894261398 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 COOV