TY  - BOOK
AU  - CUNNINGHAM (Anthony C);WARD (James J);KILBRIDE (Catherine)
TI  - Case studies in marketing
SN  - 978-1-86076-013-9
U1  - 658.8  23
PY  - 1995///
CY  - Ireland
PB  - Oak Tree Press
KW  - Marketing Management
ER  -