Qualitative research methods for media studies
Material type: TextLanguage: English Publisher: New York Routledge Taylor & Francis Group 2018Edition: 2nd edDescription: vii,246p. PB 22.5x15cmISBN: 9781138494251Subject(s): Media of CommunicationDDC classification: 302.23072 Summary: Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology. With new case studies throughout, this new edition includes updated material on digital technologies, including discussion of doing online research and using data to give students the tools they need to work in today’s convergent media environmentItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Book | St Aloysius College PG Library | MAJMC | 302.23072 BREQ (Browse shelf) | Available | PG024143 |
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302.2304 ABOF Digital review of Asia pacific 2007-2008. | 302.2304 AKHS Digital review of Asia pacific 2009-2010. | 302.23072 BERA Media and communication research methods: an introduction to qualitative and quantitative approaches. | 302.23072 BREQ Qualitative research methods for media studies | 302.23072 QUAS Sage handbook of social media research methods | 302.23072 SHOM Media scholarship in a transitional age | 302.23072 WIMM Mass media research: an introduction Ed 9 |
Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology.
With new case studies throughout, this new edition includes updated material on digital technologies, including discussion of doing online research and using data to give students the tools they need to work in today’s convergent media environment
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