Marketing management: integrated value-based managerial approach under current market driven and competitive Global marketing. Integrated value-based managerial approach under current market driven and competitive Global marketing.

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TextLanguage: English Publication details: Bangalore Himalaya Publishing House 2011Edition: 13Description: 531ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.8 SHES (Browse shelf(Opens below))	Available	MBA10141

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