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Brand Warfare; 10 rules for building the killer brand. 10 rules for building the killer brand.
Material type:
TextLanguage: English Publication details: New York McGraw Hill 2001Edition: 1Description: xvii,185ISBN: - 0071362932
- 658.827 DALD
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Book
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St Aloysius Institute of Management & Information Technology | MBA | 658.827 DALD (Browse shelf(Opens below)) | Reference Book | MBA00562 |
Total holds: 0
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| 658.827 CHUS Compendium of brand management / | 658.827 CHUS Compendium of brand management / | 658.827 CHUS Compendium of brand management / | 658.827 DALD Brand Warfare; 10 rules for building the killer brand. 10 rules for building the killer brand. | 658.827 DASN Brand management: perspectives and practices. Perspectives and practices. | 658.827 DASN Brand Communication: contemporary approaches. Contemporary approaches | 658.827 DUTK Brand management : principles and practices / |
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