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Brand management: text and cases
Material type:
TextLanguage: English Publication details: Bengaluru Trinity Press 2015Description: xiv,173ISBN: - 9789351380467
- 658.827 MATB
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Book
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St Aloysius Library | Management | 658.827 MATB (Browse shelf(Opens below)) | Available | 071126 | |
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Book
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St Aloysius Library | Management | 658.827 MATB (Browse shelf(Opens below)) | Available | 071125 |
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| 658.827 KAPB Brand segmeantation: seven strategies for effective segmentation. | 658.827 KAPT Twentyfour brand mantras: finding a place in the minds and hearts of consumers. | 658.827 MATB Brand management: text and cases | 658.827 MATB Brand management: text and cases | 658.827 SENB Brand positioning stratagies for competitive advantage. | 658.827 VERB Brand management. Ed 1. | 658.83 BERM Marketing research Ed 4 |
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