Marketing management: concepts cases challenges and trends Ed 2 (Record no. 92467)

MARC details
000 -LEADER
fixed length control field 00604nam a2200241Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2015 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120332591
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 GOVM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name GOVINDARAJAN (M)
245 ## - TITLE STATEMENT
Title Marketing management: concepts cases challenges and trends Ed 2
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. PHI Learning Pvt. Ltd.
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xix,312
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element trends
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element management:concepts
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ed
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element challenges
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element cases
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 2
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 072311
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 Biblios Book Point, Surathkal-575014 275.00 1 658.8 GOVM 072311 10/27/2023 10/26/2023 02/17/2021 Book