Marketing research principles applications and cases. (Record no. 91376)

MARC details
000 -LEADER
fixed length control field 00432nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b1988 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 SHAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHARMA (D D).
245 ## - TITLE STATEMENT
Title Marketing research principles applications and cases.
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi.
Name of publisher, distributor, etc. Sultan Chand & Sons
Date of publication, distribution, etc. 1988
300 ## - PHYSICAL DESCRIPTION
Extent xvi,467
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research Cases<br/>
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 041731
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 38.00   658.83 SHAM 041731 02/17/2021 02/17/2021 Book