Marketing environment, concepts and cases. (Record no. 85578)
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000 -LEADER | |
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fixed length control field | 00441nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210210b1980 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0 07 0956521 8 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 MEHM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | MEHTA (Subhash C). |
245 ## - TITLE STATEMENT | |
Title | Marketing environment, concepts and cases. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Delhi. |
Name of publisher, distributor, etc. | Tata McGraw-Hill Publishing Company Ltd. |
Date of publication, distribution, etc. | 1980 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xv,560 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing<br/><br/> |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | Marketing Management |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 034903 |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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St Aloysius Library | St Aloysius Library | 02/17/2021 | 33.00 | 658.8 MEHM | 034903 | 02/17/2021 | 02/17/2021 | Book |