Managerial economics : (Record no. 234198)

MARC details
000 -LEADER
fixed length control field 03446nam a22002417a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250421152134.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250421b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789389949995
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 12
Classification number 658.001
Item number THOC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Thomas, Christopher R.
9 (RLIN) 208604
245 ## - TITLE STATEMENT
Title Managerial economics :
Remainder of title foundations of business analysis and strategy /
Statement of responsibility, etc. By Christopher R Thomas and S Charles Maurice.
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Mc Graw Hill Education ,
Date of publication, distribution, etc. 2020.
300 ## - PHYSICAL DESCRIPTION
Extent xxii,704p. ;
Other physical details PB
Dimensions 25.5 cm
500 ## - GENERAL NOTE
General note OVERVIEW<br/>This text is designed to teach students the economic way of thinking about business decisions and strategy. Managerial Economics develops critical thinking skills and provides students with a logical way of analyzing both the routine decisions of managing daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It is a self-contained textbook that requires no previous training in economics. The text carefully develops and applies the most useful concepts for business decision making and strategic planning.<br/><br/><br/><br/><br/>POINTS TO REMEMBER<br/>(a) Self-contained Empirical Analysis: Offers self-contained treatment of statistical estimation of demand, production, and cost functions<br/>(b) New Illustrations: Includes 5 new illustrations on topics such as Effects of Changes in Determinants of Supply, Diamonds are Forever – Entry Barriers are Not, etc. <br/>(c) Updated coverage in existing content: Includes additional discussion of topics such as separation of ownership and coverage of business, and existing illustrations across the chapters<br/>(d) Flexible Mathematical Rigour: Starts with only algebra and graph-reading skills, while all other analytical tools are developed within the text itself<br/>(e) Dual Sets of End-of-Chapter Questions: Provides both Technical Problems and Applied Problems<br/>(f) OLC: Comprehensive supplementary materials including Instructor’s Manual, PPTs, Test Bank, Online Appendices, Web Chapter, and Duplicate Technical Problems with Answers<br/>
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note CHAPTER 1 Managers, Profits, and Markets <br/>CHAPTER 2 Demand, Supply, and Market<br/>CHAPTER 3 Marginal Analysis for Optimal Decisions <br/>CHAPTER 4 Basic Estimation Techniques <br/>CHAPTER 5 Theory of Consumer Behavior<br/>Online Appendix 1: Substitution and Income Effects of a Price Change<br/>CHAPTER 6 Elasticity and Demand <br/>CHAPTER 7 Demand Estimation and Forecasting<br/>Online Appendix 2: Estimating and Forecasting Industry Demand for Price-Taking Firms<br/>CHAPTER 8 Production and Cost in the Short Run <br/>CHAPTER 9 Production and Cost in the Long Run <br/>CHAPTER 10 Production and Cost Estimation<br/>Online Appendix 3: Linear Programming<br/>CHAPTER 11 Managerial Decisions in Competitive Markets<br/>CHAPTER 12 Managerial Decisions for Firms with Market Power <br/>CHAPTER 13 Strategic Decision Making in Oligopoly Markets <br/>CHAPTER 14 Advanced Pricing Techniques <br/>Online Appendix 4: Pricing Multiple Products Related in Production<br/>CHAPTER 15 Decisions Under Risk and Uncertainty <br/>CHAPTER 16 Government Regulation of Business <br/><br/><br/>APPENDIX: Statistical Tables<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marginal analysis optimal decisions
9 (RLIN) 208605
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Basic estimation techniques
9 (RLIN) 208606
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Production and cost in the short run
9 (RLIN) 208607
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Maurice, S Charles.
9 (RLIN) 208608
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 12th
Call number prefix 658.001 THOC
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology Economics 03/11/2025 Biblios Book Point 1050.00 Bill no:7466; Bill dt:2025/3/11   658.001 THOC MBA14946 07/21/2025 819.00 04/21/2025 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology Economics 03/11/2025 Biblios Book Point 1050.00 Bill no:7466; Bill dt:2025/3/11   658.001 THOC MBA14947 07/21/2025 819.00 04/21/2025 Book