Managerial economics : (Record no. 234198)
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000 -LEADER | |
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fixed length control field | 03446nam a22002417a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250421152134.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 250421b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789389949995 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AIMIT LIBRARY |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 12 |
Classification number | 658.001 |
Item number | THOC |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Thomas, Christopher R. |
9 (RLIN) | 208604 |
245 ## - TITLE STATEMENT | |
Title | Managerial economics : |
Remainder of title | foundations of business analysis and strategy / |
Statement of responsibility, etc. | By Christopher R Thomas and S Charles Maurice. |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | Mc Graw Hill Education , |
Date of publication, distribution, etc. | 2020. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxii,704p. ; |
Other physical details | PB |
Dimensions | 25.5 cm |
500 ## - GENERAL NOTE | |
General note | OVERVIEW<br/>This text is designed to teach students the economic way of thinking about business decisions and strategy. Managerial Economics develops critical thinking skills and provides students with a logical way of analyzing both the routine decisions of managing daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It is a self-contained textbook that requires no previous training in economics. The text carefully develops and applies the most useful concepts for business decision making and strategic planning.<br/><br/><br/><br/><br/>POINTS TO REMEMBER<br/>(a) Self-contained Empirical Analysis: Offers self-contained treatment of statistical estimation of demand, production, and cost functions<br/>(b) New Illustrations: Includes 5 new illustrations on topics such as Effects of Changes in Determinants of Supply, Diamonds are Forever – Entry Barriers are Not, etc. <br/>(c) Updated coverage in existing content: Includes additional discussion of topics such as separation of ownership and coverage of business, and existing illustrations across the chapters<br/>(d) Flexible Mathematical Rigour: Starts with only algebra and graph-reading skills, while all other analytical tools are developed within the text itself<br/>(e) Dual Sets of End-of-Chapter Questions: Provides both Technical Problems and Applied Problems<br/>(f) OLC: Comprehensive supplementary materials including Instructor’s Manual, PPTs, Test Bank, Online Appendices, Web Chapter, and Duplicate Technical Problems with Answers<br/> |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | CHAPTER 1 Managers, Profits, and Markets <br/>CHAPTER 2 Demand, Supply, and Market<br/>CHAPTER 3 Marginal Analysis for Optimal Decisions <br/>CHAPTER 4 Basic Estimation Techniques <br/>CHAPTER 5 Theory of Consumer Behavior<br/>Online Appendix 1: Substitution and Income Effects of a Price Change<br/>CHAPTER 6 Elasticity and Demand <br/>CHAPTER 7 Demand Estimation and Forecasting<br/>Online Appendix 2: Estimating and Forecasting Industry Demand for Price-Taking Firms<br/>CHAPTER 8 Production and Cost in the Short Run <br/>CHAPTER 9 Production and Cost in the Long Run <br/>CHAPTER 10 Production and Cost Estimation<br/>Online Appendix 3: Linear Programming<br/>CHAPTER 11 Managerial Decisions in Competitive Markets<br/>CHAPTER 12 Managerial Decisions for Firms with Market Power <br/>CHAPTER 13 Strategic Decision Making in Oligopoly Markets <br/>CHAPTER 14 Advanced Pricing Techniques <br/>Online Appendix 4: Pricing Multiple Products Related in Production<br/>CHAPTER 15 Decisions Under Risk and Uncertainty <br/>CHAPTER 16 Government Regulation of Business <br/><br/><br/>APPENDIX: Statistical Tables<br/> |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marginal analysis optimal decisions |
9 (RLIN) | 208605 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Basic estimation techniques |
9 (RLIN) | 208606 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Production and cost in the short run |
9 (RLIN) | 208607 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Maurice, S Charles. |
9 (RLIN) | 208608 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Edition | 12th |
Call number prefix | 658.001 THOC |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Economics | 03/11/2025 | Biblios Book Point | 1050.00 | Bill no:7466; Bill dt:2025/3/11 | 658.001 THOC | MBA14946 | 07/21/2025 | 819.00 | 04/21/2025 | Book | |||||
Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Economics | 03/11/2025 | Biblios Book Point | 1050.00 | Bill no:7466; Bill dt:2025/3/11 | 658.001 THOC | MBA14947 | 07/21/2025 | 819.00 | 04/21/2025 | Book |