Journal of marketing and communication / (Record no. 231441)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01054nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240712102743.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240712b ||||| |||| 00| 0 eng d |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | 09732330 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MARC |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | |
| 9 (RLIN) | 173218 |
| 245 ## - TITLE STATEMENT | |
| Title | Journal of marketing and communication / |
| Statement of responsibility, etc. | Edited by S Neelamegham. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida : |
| Name of publisher, distributor, etc. | NILM centre for management , |
| Date of publication, distribution, etc. | 2011,2012,2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | HB |
| Dimensions | 27 cm. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Journal of Marketing and communication |
| Volume/sequential designation | Vol.6 No.3/2011,Vol.8 No.1&2/2012,Vol.8 No.3/2013 |
| 9 (RLIN) | 173219 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Volume/sequential designation | Vol.9 No.1&2/2013,Vol.9 No.3/2014,Vol.10 No.1&2/2014 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social change and development of women through SHGs an empirical research |
| 9 (RLIN) | 173220 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Impact of advertisement on consumer buying behavior |
| 9 (RLIN) | 173221 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Neelamegham, S. |
| 9 (RLIN) | 173235 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Bound Volume |
| Call number prefix | 658.8 MARC |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Bound Volume Section | 07/12/2024 | Vol.6 No.3/2011/Vol.8 No.1&2/2012/Vol.8 No.3/2013 | 658.8 MARC | BVM867 | 07/12/2024 | 07/12/2024 | Bound Volume | |||||
| Dewey Decimal Classification | MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Bound Volume Section | 07/12/2024 | Vol.9 No.1&2/2013/Vol.9 No.3/2014/Vol.10 No.1&2/2014 | 658.8 MARC | BVM868 | 07/12/2024 | 07/12/2024 | Bound Volume |
