Principles of marketing Ed 7 (Record no. 226577)
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000 -LEADER | |
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fixed length control field | 00702nam a22002537a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230206155925.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230206b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8120310772 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AL |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 23 |
Classification number | 658.8 |
Item number | KOTP |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Philip Kotler |
100 ## - MAIN ENTRY--PERSONAL NAME | |
9 (RLIN) | 70920 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Dates associated with a name | Gary Armstrong |
9 (RLIN) | 70921 |
245 ## - TITLE STATEMENT | |
Title | Principles of marketing Ed 7 |
250 ## - EDITION STATEMENT | |
Edition statement | 7 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii,834p. |
Other physical details | PB |
Dimensions | 27x21cm. |
365 ## - TRADE PRICE | |
Source of price type code | Management |
Price amount | 275.00 |
Currency code | ₹ |
Unit of pricing | 275.00 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing Process |
9 (RLIN) | 70922 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Distribution Channels |
9 (RLIN) | 70923 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Retailing and Wholesaling |
9 (RLIN) | 70924 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | KOTLER (Philip)) |
9 (RLIN) | 70925 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | ARMSTRONG (Gary) |
9 (RLIN) | 70926 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Donated Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | 07/23/2013 | 658.8 KOTP | D05135 | 02/06/2023 | 02/06/2023 | Donated Books |