Marketing Management: Analysis Planning and Control (Record no. 226516)

MARC details
000 -LEADER
fixed length control field 00573nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230201140000.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230201b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0876923546
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number KOTM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Philip Kotler
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 70450
245 ## - TITLE STATEMENT
Title Marketing Management: Analysis Planning and Control
250 ## - EDITION STATEMENT
Edition statement 5.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice Hall of India
Date of publication, distribution, etc. 1984
300 ## - PHYSICAL DESCRIPTION
Extent xxi,792 p.
Other physical details PB
Dimensions 24x17.5 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
9 (RLIN) 70451
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name KOTLER (Philip)
9 (RLIN) 70452
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Donated Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Management St Aloysius Library St Aloysius Library 07/23/2013   658.8 KOTM D05137 02/01/2023 02/01/2023 Donated Books