000 -LEADER |
fixed length control field |
02339nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230324113721.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220910b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781785150029 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
AL |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
23 |
Classification number |
154.2 |
Item number |
BARB |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
John Bargh |
9 (RLIN) |
57139 |
245 ## - TITLE STATEMENT |
Title |
Before you know it |
Remainder of title |
The Unconscious reasons we do what we do |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London |
Name of publisher, distributor, etc. |
Penguin Random House |
Date of publication, distribution, etc. |
2017 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
342p. |
Other physical details |
PB |
Dimensions |
23.4X15.3cm. |
365 ## - TRADE PRICE |
Source of price type code |
General |
Price type code |
WORDI/2022/CRB/1324 |
Price amount |
1045.00 |
Unit of pricing |
1493.00 |
Price note |
30% |
520 ## - SUMMARY, ETC. |
Summary, etc. |
John Bargh's Before You Know It moves our understanding of the mysteries of human behaviour one giant step forward. A brilliant and convincing book.’ – Malcolm Gladwell, author of Blink and David and Goliath<br/>The world’s leading expert on the unconscious mind reveals the hidden mental processes that secretly govern every aspect of our behaviour.<br/>For more than three decades, Dr John Bargh has been conducting revolutionary research into the unconscious mind – not Freud’s dark, malevolent unconscious but the new unconscious, a helpful and powerful part of the mind that we can access and understand through experimental science. Now, Dr Bargh presents an engaging and enlightening tour of the influential psychological forces that are at work as we go about our daily lives – checking a dating app, holding a cup of hot coffee, or getting a flu shot.<br/>Dr Bargh takes you into his labs at New York University and Yale where his ingenious experiments have shown how the unconscious guides our behaviour, goals and motivations in areas like race relations, parenting, business, consumer behaviour and addiction. He reveals the pervasive influence of the unconscious mind in who we choose to date or vote for, what we buy, where we live, how we perform on tests and in job interviews and much more. Before You Know It is full of surprising and entertaining revelations as well as tricks to help you remember to-do items, shop smarter and sleep better.<br/>Before You Know It will profoundly change the way you understand yourself by introducing you to a fascinating world only recently discovered, the world that exists below the surface of your awareness and yet is the key to unlocking new ways of thinking, feeling and behaving. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Source of heading or term |
Psychology |
Topical term or geographic name entry element |
Subconscious |
9 (RLIN) |
57140 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |