Shaping demand and practices to improve family health outcomes Vol 1 Uttar Pradesh (Record no. 221676)

MARC details
000 -LEADER
fixed length control field 02110nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220323104352.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220303b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132108979
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 613.0954163
Item number KHAS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name M E Khan
9 (RLIN) 22479
245 ## - TITLE STATEMENT
Title Shaping demand and practices to improve family health outcomes Vol 1 Uttar Pradesh
Remainder of title Designing a behavior change communication strategy in India
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent xx,395p.
Other physical details HB
Dimensions 25x19cm.
365 ## - TRADE PRICE
Source of price type code General
Price type code MLSH21CRB339
Price amount ₹1160.00
Currency code ₹
Unit of pricing ₹1450.00
Price note 20%
Price effective from 20-02-2022
520 ## - SUMMARY, ETC.
Summary, etc. Maternal and child-health indicators have remained poor in northern India, with various factors contributing to the continued mortality and morbidity. Communication strategies play a powerful role in addressing the barriers to, and shaping demand for, the adoption of preventive health practices.<br/>These two volumes, covering UP and Bihar respectively, provide valuable information on family dynamics that could be used to develop a comprehensive behavior change communication (BCC) strategy on family health in northern India. The study focuses on increasing the adoption of eight family-health behaviors that have a significant bearing on Millennium Development Goals.<br/>Funded by the Bill and Melinda Gates Foundation and conducted by experts in the field, it is perhaps for the first time that a BCC study has been designed on such a comprehensive scale, based on evidence generated from large, formative studies to identify the barriers and factors facilitating the adoption of family-health behaviors. Unlike most BCC studies that are based on cognitive theories of behavior change, this study, which integrates the broader social context, media choices, program structure, and audience interaction that influence the target behaviors, will be a valuable and timely resource for policy makers, program implementers, researchers, and field-level persons alike.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Medicine
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Darmstadt, Gary L; Tarigopula, Usha Kiran; Ganju, Deepika
9 (RLIN) 22480
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Economics St Aloysius PG Library St Aloysius PG Library 03/02/2022 Sapna Book House 1160.00   613.0954163 KHAS PG023662 08/24/2022 1450.00 02/20/2022 Book