Principles of marketing. Ed 3. (Record no. 212411)
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000 -LEADER | |
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fixed length control field | 00469nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210719s1987 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0137017316 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 KOTP |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | KOTLER (Philip) |
245 ## - TITLE STATEMENT | |
Title | Principles of marketing. Ed 3. |
250 ## - EDITION STATEMENT | |
Edition statement | 3 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi. |
Name of publisher, distributor, etc. | Prentice-Hall of India Private Limited |
Date of publication, distribution, etc. | 1987 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv,774 |
Other physical details | HB |
365 ## - TRADE PRICE | |
Price amount | 75 |
Currency code | Rs |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing Management |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | Marketing |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | St Aloysius Library | St Aloysius Library | Secondary stack section | 10/27/1995 | 75.00 | 1 | 658.8 KOTP | D00507 | 08/21/2023 | 08/16/2023 | 07/19/2021 | Donated Books |