Global marketing strategies. (Record no. 206111)

MARC details
000 -LEADER
fixed length control field 00424nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s1995 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395710456
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 JEAJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jeannet, Jean-Pierre;Hennessey, H David.
245 ## - TITLE STATEMENT
Title Global marketing strategies.
250 ## - EDITION STATEMENT
Edition statement 3
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. U S A
Name of publisher, distributor, etc. Houghton mifflin Company
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xix,896
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International Marketing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Reference Book MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 01/01/2011   658.848 JEAJ MBA08677 07/21/2025 07/16/2021 Book