Business to business marketing: strategies and inplementation. (Record no. 205952)
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000 -LEADER | |
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fixed length control field | 00498nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210716s2009 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780230527270 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 MICD |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Michel, Daniel; Naude, Peter; Salle, Robert; Valla, Jean Paul. |
245 ## - TITLE STATEMENT | |
Title | Business to business marketing: strategies and inplementation. |
Remainder of title | Strategies and inplementation. |
250 ## - EDITION STATEMENT | |
Edition statement | 1 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York |
Name of publisher, distributor, etc. | Palgrave macmillan |
Date of publication, distribution, etc. | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii,469 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 12/15/2010 | 770.00 | 658.8 MICD | MBA08518 | 07/19/2025 | 577.50 | 07/16/2021 | Book |