Marketing: concepts and strategies. (Record no. 201725)
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000 -LEADER | |
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fixed length control field | 00422nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210716s2006 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8177225200 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 PRIW |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pride, William M;Ferrell, O C. |
245 ## - TITLE STATEMENT | |
Title | Marketing: concepts and strategies. |
Remainder of title | Concepts and strategies. |
250 ## - EDITION STATEMENT | |
Edition statement | 12 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Biztantra |
Date of publication, distribution, etc. | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 750,i-29 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 03/08/2007 | 349.00 | 658.8 PRIW | MBA04291 | 07/21/2025 | 279.20 | 07/16/2021 | Book |