Marketing research. (Record no. 159255)

MARC details
000 -LEADER
fixed length control field 00512nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230415102403.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210423s2007 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131505656
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZIKW
Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ZIKMUND (William G);BABIN (Barry J).
9 (RLIN) 88707
245 ## - TITLE STATEMENT
Title Marketing research.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Cengage Learning
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 632
Other physical details PB
365 ## - TRADE PRICE
Price amount 395
Currency code INR
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing ; research.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        M Com St Aloysius PG Library St Aloysius PG Library 02/01/2011 Current books 395.00   658.8 ZIKW PG005733 08/24/2022 04/26/2021 Book