New media marketing: re-inventing new avenues (Record no. 156891)

MARC details
000 -LEADER
fixed length control field 00626nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field St Aloysius Coll
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250703184202.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210423s2009 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978814775623
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 070.1
Edition number 23
Item number SHAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shameen A
9 (RLIN) 217147
245 ## - TITLE STATEMENT
Title New media marketing: re-inventing new avenues
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Excel Books
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent xiii,248
Other physical details PB
365 ## - TRADE PRICE
Price amount 375
Currency code INR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element General
9 (RLIN) 217148
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass Media
9 (RLIN) 217149
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a avenues. ; marketing: ; media ; New ; re-inventing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     MAJMC St Aloysius PG Library St Aloysius PG Library 08/04/2009 Athulya Books 375.00   070.1 SHAN PG003366 08/24/2022 04/26/2021 Book