Marketing communications industry: enterpreneucial case studies. (Record no. 156314)

MARC details
000 -LEADER
fixed length control field 00532nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210423s2008 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978817829350
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23 JAIG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name JAIN (Gautam Raj);AHLUWALIA (Raunica).
245 ## - TITLE STATEMENT
Title Marketing communications industry: enterpreneucial case studies.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage Publications
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xiii,189
Other physical details PB
365 ## - TRADE PRICE
Price amount 270
Currency code INR
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a case ; communications ; enterpreneucial ; industry. ; industry: ; Marketing ; studies.
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        MAJMC St Aloysius PG Library St Aloysius PG Library 10/10/2008 Athulya Books 270.00   302.23 JAIG PG002787 08/24/2022 04/26/2021 Book