Advertising and sales promotion (Record no. 152818)

MARC details
000 -LEADER
fixed length control field 00525nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2010 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788182811171
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 DATA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name DATTA (Debraj)
245 ## - TITLE STATEMENT
Title Advertising and sales promotion
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Vrinda Publications Pvt. Ltd.
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent xix,694
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element sales
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element promotion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element and
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name DATTA (Mahua)
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 068572
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Commerce St Aloysius Library St Aloysius Library 02/17/2021 Biblios Book Point, Surathkal-575014 300.00   659.1 DATA 068572 02/17/2021 02/17/2021 Book