Marketing strategy: a decision focused approach Ed 5 (Record no. 117623)

MARC details
000 -LEADER
fixed length control field 00675nam a2200277Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2006 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070611432
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 WALM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WALKER (Orville C)
245 ## - TITLE STATEMENT
Title Marketing strategy: a decision focused approach Ed 5
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw-Hill Publishing Company Ltd.
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xx,346
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element strategy:
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element focused
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ed
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element decision
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element approach
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element a
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 5
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name MULLINS (John W)
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 062514
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 West Coast Paper & Stationers Mangalore-1 350.00   658.8 WALM 062514 02/17/2021 02/17/2021 Book