Marketing management. Ed.12. (Record no. 107729)

MARC details
000 -LEADER
fixed length control field 00444nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2005 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81 203 2799 3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOTM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER (Philip) and KELLER (Kevin Lane).
245 ## - TITLE STATEMENT
Title Marketing management. Ed.12.
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice-Hall of India Private Limited
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii,849
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 061215
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 West Coast Paper and Stationers Mangalore-1 495.00   658.8 KOTM 061215 02/17/2021 02/17/2021 Book