Principles of marketing. Ed 9. (Record no. 104267)

MARC details
000 -LEADER
fixed length control field 00488nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2001 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81 203 1839 0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOTP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER (Philip) and ARMSTRONG (Gary).
245 ## - TITLE STATEMENT
Title Principles of marketing. Ed 9.
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi.
Name of publisher, distributor, etc. Prentice-Hall of India Private Limited
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xxxi,784,A1-I16
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Principles Marketing<br/><br/>
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 056660
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 Higginbothams (P) Ltd., Mangalore-01. 425.00   658.8 KOTP 056660 02/17/2021 02/17/2021 Book