Principles of marketing. Ed 7. (Record no. 100746)

MARC details
000 -LEADER
fixed length control field 00446nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b1997 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81 203 1077 2
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOTP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER (Philip).
245 ## - TITLE STATEMENT
Title Principles of marketing. Ed 7.
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. N D
Name of publisher, distributor, etc. Prentice-Hall of India Private Limited
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent xvii,712,I-22
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing<br/>
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 052346
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          St Aloysius Library St Aloysius Library   02/17/2021 275.00   658.8 KOTP 052346 02/17/2021 02/17/2021 Book