Customer business analytics : applied data mining for business decision making using R.

Putler, Daniel S.

Customer business analytics : applied data mining for business decision making using R. By Daniel S Putler and Robert E Krider. - 1st ed. - New York : CRC Press , 2020. - xxvi,289p. ; PB 24.6 cm

9780367424022


Purpose and process
Predictive modeling tools--Grouping methods

658.4038011 / PUTD