Prakash S
Advertising Management - 2nd ed. - New Delhi Kalyani Publishers 2015 - xvii,607p. PB 27.8X21.6cm.
Advertising goals and objectives; Economic aspects of Advertising; Social aspects of Advertising; Advertising media and non media; Advertising appeals; Advertising Agencies.
9789327247787
Advertising
659.1 / PRAA
Advertising Management - 2nd ed. - New Delhi Kalyani Publishers 2015 - xvii,607p. PB 27.8X21.6cm.
Advertising goals and objectives; Economic aspects of Advertising; Social aspects of Advertising; Advertising media and non media; Advertising appeals; Advertising Agencies.
9789327247787
Advertising
659.1 / PRAA
