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Retailing management : text and cases /

Pradhan, Swapna.

Retailing management : text and cases / By Swapna Pradhan. - 4th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd , 2012. - Xxvi, 711p. ; 22.5 cm.

ISBN: 9781259004919

Subjects--Topical Terms:
Retail pricing and evaluating merchandise performance
Retail marketing and branding

Dewey Class. No.: 658.87 / PRAS

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