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Creating and delivering your value proposition: managing customer experience for profit. Managing customer experience for profit.

Barnes, Cindy; Blake, Helen; Pinder, David.

Creating and delivering your value proposition: managing customer experience for profit. Managing customer experience for profit. - 1 - New Delhi Kogan Page 2010 - xvi,213

ISBN: 9780749460907

Subjects--Topical Terms:
CRM

Dewey Class. No.: 658.812 BARC

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