Essentials of strategic management /

Hunger, J David

Essentials of strategic management / By J.David Hunger and Thomas L. Wheelen - 4th ed. - New Delhi : Prentice Hall of India PVt Ltd. , 2007 - xi,192p. ; PB 23.5 cm.

9788120332348


Strategic Management
Scanning the Environment
Strategy Formulation
Strategy Implementation and Control
Introduction to Case analysis

658.4012 / HUNJ